We are a hvac company that provide air duct cleaning service are minimum charge $400 to do a proper air duct cleaning with 2 techs avg 3-6 hours that includes sanitizing. I get phone calls all day about the $99 your not going to get much of a cleaning for that price it for them to get there foot in the door and up sell that the only way for them to stay in business. Just from my 15 years of duct cleaning experience.
Vacuum the ducts as much as possible. Consider renting a heavy duty vacuum for this purpose. The standard household vacuum isn't powerful enough to clean deep into the crevices of the ducts. Make sure that the vacuum you rent has a long hose to reach deep into the ducts. This is important, as there may be mold and mildew growing inside the air ducts [source: Repair Home]. If you want the ducts to be cleaned more thoroughly, consider hiring a professional to do the job.
I just had my blower module replaced because my AC coil was frozen over. The underside of my coils had a thick mat of dust because I had never had it cleaned. I cleaned it myself by using a soft brush attachement on a shop vac. The inside of the blower appears to have a white/green growth, and I am sure the ductwork of my 30 year old house can’t be in good condition.