I've been in business in Florida for 25 years and purchased a $12,000 duct cleaning system 4 years ago. In the last four years I've cleaned 5 duct systems charging around $400 each. Not a very good return on investment. What I have been doing most the time is I get a call by someone panicked because they called some low priced company to inspect their system and were told they have dangerous black mold. Then they call me to have a look. Most the time they don't have mold, ducts look very clean. However the coils are dirty and the inside of the air handler cabinet needs cleaning. Keep in mind not every system can handle supper high efficiency filters! These filters can block air flow quite a bit right out of the package. Many older systems can't handle pleated filters due to increased static pressure. "Back rooms with low air flow". I have taken many hours of classroom study on indoor air quality. Never got any certification because I don't want to pay another organization dues yearly. I think the problem with duct / system cleaning is most people are suckers for low priced scams that are rip- offs . People call me all the time and ask how much? When I tell them average $400 they hang up. I know I do the job correctly and honestly, and they are going to get racked over the coals by the scam artists by calling $79 whole house duct cleaning guys. People need to check internet, angies list and BBB reviews. But keep in mind even reviews need to be sifted through your rational person filter.
You should be aware that although a substance may look like mold, a positive determination of whether it is mold or not can be made only by an expert and may require laboratory analysis for final confirmation. For about $50, some microbiology laboratories can tell you whether a sample sent to them on a clear strip of sticky household tape is mold or simply a substance that resembles it.