I guess I should present my credentials first, I am a 30 year veteran of the heating and cooling industry. I started at the bottom and have participated in every area of the trade. Installer, service, maint. Ownership, rep, territory manager and so on. A forced air duct system is a large vacume. Like your vacume it has an air intake (return air) and an exhaust (supply registers). A filter just like a vacume (located next to furnace or air handler). Now I want you to visualize something. Put your head inside your vacume cleaner and breath. Get the picture? This is what your duct work looks like. Do you clean your vacume when it’s dirty? If it’s full and the filter is dirty you lose performance and it starts poluting the air you breathe. It’s common sense. I recommend hiring a duct cleaning outfit that you have researched to be honest, background checked, drug tested, insured, and highly recommended by your piers in the area. The service is a necessity, but like everything, it should be done by a qualified company.

I hired duct cleaning company out of "Service Magic" website. I did not realize the name of his company was Duck cleaning of Central Florida...that should have given me a hint.. The guy did a very poor, incomplete job, and ruined a closet full of clothes when he sprayed up to clean a vent instead of taking it down and cleaning it outside. He left me with more than 1/2 dirty vents and ducts, did not do the air handler in the garage and failed to fog the system. He spent 6 useless hours at my residence and now his insurance is denying coverage..very disappointed in Service Magic....
I can’t believe I got ripped off by this Air Duct Cleaners. I called them for this $63 coupon per furnace unlimited vents then when they came after he checked it all I hear is I have molds and leak all is worth $499, $799, $899 per furnace but I told him to just clean the duct and patch the single leak per furnace worth $38 each. Still eanding $899 total. All the work he done is in less than an hour he didnt even go to each vent to clean it. All he did is to path the air leak on that entry pipe to the furnace and open the main venting system, vacuum it, and wash the floor of the vent with a solution. Overall time is about 20 mins talking with me discussing all the option which thinking they made me think I don’t really have an option and 40 mins wash and vacuum he took pictures of before and after of only one furnace. He gave me a receipt without the details on what he has done in the house just the name and price. I think we may need a strict law to punish and control all this companies who do this so other company who do good will despise them.
Here in Atlanta we get 6 to 10 $49 coupons in the mail weekly…I have always consider them a complete scam….just had my master bathroom& bedroom and guest bath completely remodeled down to the studs…Had my 3 returns nearest the area sealed to prevent sheet rock dust to spread…it worked and I personally cleaned all 7 returns when a 5 HP , new Rigid shop Vac($99 from HD)…took one hour and I found little evidence that “I need my ducts cleaned” Had quotes from $400 to $600…I use the best air filters for my air handler and change it every 2 to 3 months…..any dust is trapped in it and I believe the Air Duct folks are all cons….
Your cleaning service should involve all aspects of your duct work to maximize energy efficiency and air quality. This includes attending to the heat exchanger, blower, drain pan, plenum and coils as well. In the process, your service provider may find that you're facing larger issues than debris and build-up. The professional may recommend having your furnace repaired if they notice, for example, damage to your heat exchanger or blower motor. Generally, a furnace repair costs between $130 and $500. They may also find that an A/C coil needs to be replaced rather than cleaned and would then recommend A/C repair.
While your HVAC filter is designed to trap particulate matter and prevent it from entering your air ducts, particles often still get through. The number of particles your HVAC filter traps is directly connected to the quality of air in your home: the lower the quality of air, the more particles will be present, and the more particles are likely to get through the filter. If these particles are allowed to build up, your HVAC system can become less efficient, operating longer to heat or cool your home. An inefficient HVAC system can result in inconsistent heating or cooling, higher utility costs, and expensive HVAC unit repairs, such as an A-coil or blower motor replacement if the problem is left unchecked. Air duct cleaning from Sears, which focuses on the dirt in your air ducts, can boost the efficiency of a dirty HVAC system, cleaning out the particulate matter that can hinder HVAC effectiveness and affect your health.
Once on the scene, trained Sears professionals utilize powerful, truck-mounted equipment to clear your air ducts of dust, debris, pet dander, allergens, and grime. Our powerful air duct cleaning suction equipment vacuums out years of accumulated dust from your air ducts, leaving them clean and clear. Once finished, our technicians remove all equipment and make sure that your ducts and HVAC unit are restored to their best condition. For continued protection against dirty air ducts, your service technician may suggest a variety of air purification products.
I’m really not convinced that duct cleaning is of any value. My roommate wanted the ducts cleaned so he called some company. My scam senses is already tingling. They came in with a big negative pressure fan. Did some blowing and sucking in different vents. Then they tried to upsell a full system cleaning. They wanted to pull the blower and clean the heat transfer box at $700 per heater unit. I have a big house so we have two units. They also tried to sell us some “custom” $250.00 Air Lifetime air filters. At that point I pulled the BS get the hell out bell. After paying $520.00 for just the cleaning, I paid the bill and sent them on their way. I replaced the existing filter with the good old and cheap paper filters at $10.00 each. Duct cleaning… I’m not Impressed.

Your HVAC unit and air ducts deliver heated or cooled air throughout your home year-in and year-out. The air your HVAC unit produces travels through your ductwork and heats or cools your home via the air vents in each room. The dust and other particles in your home’s air are known as particulate matter, which the EPA defines as "a complex mixture of extremely small particles and liquid droplets." The EPA also notes that "particle pollution is made up of a number of components, including acids (such as nitrates and sulfates), organic chemicals, metals, and soil or dust particles." Having clean air ducts means fewer of these particles moving through your home. If you remove your furnace filter and hold it up to the light, you can probably see several hundred of these minuscule particles floating in the air. 
Metal is way better than flex duct or ductboard. It gets better airflow, holds up to critters and duct cleaners. I know of no hvac company here that cleans ductwork. (there probably is one somewhere) The mfg's of duct cleaning equipment keep trying to sell us hvac people on their benefits and profit potential but most all hvac people know that unless you have metal ductwork you are NOT doing the customer any favors.
On the other hand, if family members are experiencing unusual or unexplained symptoms or illnesses that you think might be related to your home environment, you should discuss the situation with your doctor. EPA has published the following publications for guidance on identifying possible indoor air quality problems and ways to prevent or fix them.
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